What Was Cisco VIP (Value Incentive Program)?
Cisco VIP (Value Incentive Program) was Cisco's flagship back-end rebate program for roughly two decades, paying partners on eligible product and solution bookings over defined cycles. It was retired in January 2026, alongside CSPP, Lifecycle Incentives and Perform Plus, and replaced by the single Cisco Partner Incentive (CPI) framework under Cisco 360.
It matters because the calculation basis changed entirely - from SKU-cycle rebates to contract-value, adoption and growth motions - so finance teams cannot reconcile old VIP accruals against CPI payouts line for line.
Full breakdown: Cisco Partner Program - Rebates-On
Related terms
Reconcile the move from VIP to CPI → Cisco on Rebates-On